I’ve already mentioned my love for in-person trade shows and events, but I don’t want to leave webinars out of the mix. Whether done in-house or with a content syndication partner, webinars can help organizations reach new and existing audiences and drive leads. Live or Recorded? Before COVID hit, I would have said the most […]
Trade Shows & Events
I think exhibiting at trade shows and events is very valuable for organizations of all sizes. While they can be exhausting (especially if you’re not an extrovert), there is no better way to get to talk to a ton of customers and prospects. While webinars are great for a whole host of reasons too—face-to-face meetings […]
Article: Tips For Founders in Search of Great Mentors
Drawing from my experience running the mentor program at the eForum (formerly known as the MIT Enterprise Forum of Cambridge), I wrote this article to offer up some tips for founders who are looking for a mentor [or mentor program].
WordPress Websites
I have built, overseen the management of, or simply maintained a few WordPress websites in my time (including this website). I’ve also project managed a few website projects (with agencies or internal teams) so I know no web project is ever easy. Pros and Cons of WordPress Websites It’s sometimes frustrating to work in WordPress, […]